These were developed for the UVM Ropes course coordinator to advertise their services and connect to different populations about booking programs at the ropes course.
Unlike many Student Life programs at UVM, the Ropes course relies on both internal and external business to fund it service to campus. As such, the coordinator for the ropes course is tasked with promoting their services around boosting team building and communication skills to a wide variety of populations.
Together, we developed tonal phrasing that easily communicates the services the ropes course provides – along with striking visuals that range from the excitement of high-ropes activities to on-the-ground team building activities. The back side dives deeper into the services provided by the ropes course team – as well as ways they can book time at the course.
